The Shanghaist's Peijin Chen
beat me to writing about Diaozha Shaobing/
Tujia Shaobing:
Some of you have probably already seen stores and street vendors
selling these things for about 3 yuan apiece. Apparently it's caught on
big in Beijing and other big cities. The provenance of this "pizza" is
supposedly from one of China's ethnic minorities, known as the Tujia (土家族) minority, who mostly hail from Hubei province. According to this article,
in May of the last year the first Tujia pizza (土家烧饼/掉渣饼) franchise
opened up in Hubei's provincial capital, Wuhan. In the next eight
months franchises spread all over China -- costs of franchising vary
from 3,000 yuan to 50,000 yuan, though this article claimed that you
could open one up in Shanghai for a 30,000 franchising fee. We won't
tell you much about the taste -- we haven't had one yet -- but
evidently it's popular with people looking for a quick kebab type meal
on the go, which means it might also be good for the post-shitfaced
munchies, if they're open that late.
I'd like to thank him for the public service, and slap him for being so
quick about it. But being jumped isn't going to stop me from a little
rant. I just love Chinese street food fads. One of the few charming
things about my traffic-clogged, rapidly industrializing neighborhood
is that there is a long row of local, hole-in-the-wall snack counters
at the corner of Xi Dawangu and Jianwai. On the space of about 100
meters there is a Chengdu Xiaochi style low-rent
gaifan joint; two
chuan stands
(naturally); a fried chicken place (麦肯炸鸡, which, for my overseas
readers, is a chain that cleverly uses the first characters from the
Chinese names for both MacDonalds and KFC without being connected with
either); a duck-neck joint (my wife loves
this); two places selling deep fried beef pastries (西安香酥牛肉饼 or 千层饼); a
jianbing cart;
some kind of fried, meat-stuffed pancake that I don't recognize; a
couple who make egg-filled pancakes on an overturned oil-drum; a place
selling fried chicken sandwiches; a bubble-tea parlor; and probably two
or three other places that I don't recall. In the morning this strip is
redolent with the odors of cooking oil and burning meat, and is total insanity.
Many of these restaurants eke out enough business to survive after
brief blossomings at the crest of Chinese food fads. Some have more
endurance than others. 麦肯炸鸡 seems to be something of an institution,
and the one around the corner on Chaowai always does ripping business.
The first deep fried beef pastry place opened just over a year ago. It
still does roaring trade, especially in cold weather, with a fifteen
minute wait not uncommon. They never have managed to keep up with peak
demand, although it might be simply clever marketing. They do the same
thing at Mao's tomb by opening it for just a few hours a week. The
natural reaction when you see a long line outside a Chinese food place
is to think,
Goddamn, I bet that's good! Look at the fuckin' line!
(or ,
Cool! Mao's corpse!) and queue up to get yourself one of...whatever they are. Of course,
Chinese taste in snack foods, this can be risky, as a foreigner who
stands in any old line runs the risk of ending up with Beijing's very
best wombat thymus on a stick.
The deep fried beef pasty really is good, although it's so greasy you
dare only eat it in cold weather. Eating it in summer feels pointlessly
self-destructive. Imaging a piroshki in filo pastry (千层饼 means
"thousand layer biscuit") with a dash of Sichuan peppercorn, and you get
the idea. Finger lickin' good! Mrs. Imagethief and I refer to them as
"nuclear beef buns", in deference to the energy content per unit mass,
and I think I've managed to work myself up for about five in the past
year. One of the squawkiest moments I ever witnessed was a loud
bitch-session
between the auntie in front of me in the line and the two young women
who, in a moment of perfect Chinese
solipsism, somehow managed to completely overlook the forty-strong
queue
and simply went straight to the head of the line like they held the
nuclear beef bun gold-club member card. When you gotta have one...
The success of the first nuclear beef bun place soon spawned an
imitator around the corner that has never managed to recreate the
success of the original. Truthfully, I've never tried the pretender
because, well, it doesn't have a line so clearly it can't be as
scrumptious. Or maybe they just manage their supply chain better, which
is obviously a stupid thing to do and just shows their poor grasp of
marketing.
While
chuan are timeless, and 麦肯炸鸡 survives on stolen brand
power (and, I hear, decent fried chicken), everything else comes and
goes. In truth, the nuclear beef buns have had a spectacular run. Duck
neck's day in the sun is clearly past. The other places do well,
especially in the morning breakfast rush, but none has commanded the
neighborhood like nuclear beef buns.
Until the
diaozha shaobing (essentially, "super-delicious pan-fried bread") came along.
The first sign of something new was a growing drift of oily, brown
paper envelopes on the sidewalk and a new line at a previously
undistinguished snack joint. Within days, everyone in the neighborhood seemed to be munching on flat pieces of pan-fried
bread. By the end of the week, the envelopes were starting to appear in
the office as my colleagues started buying them. This weekend another
place on my corner started selling them, cheekily right next to the
first shop. Both places had long lines. I couldn't resist. I bought two and took them home.
Now, I'd like to address some of the points that Peijin Chen made.
First, they're good. They're not nuclear beef bun good, but they're
pretty good, in an eat-em-while-they're hot, slice-of-pizza kind of
way. Salty, oily, with just a dusting of savory mystery meet and herbs.
The crust is chewy and satisfying, and does a nice job of holding the
grease.
Second, they are undoubtedly the treat for post-shitfaced munchies. The
chuan, or meat-stick, is currently king of the Beijing late-night, drunk-ass snack scene. Cheap'n'savory,
chuan are
like good friends: always there when you need 'em. And, like good
friends, they can sometimes betray you, in this case with a monumental
case of the roaring shits, thanks to the
scraped-from-the-slaughterhouse-floor quality of the meat. But anyone
who has ever staggered out of a Beijing bar at 2 AM in the
testicle-shattering depths of winter with a powerful post-beer hunger
can tell you how good the "串" character looks picked out in friendly,
flexi-lights down some dusty alley. Variety is good, though, and
pizza-crust, as everyone knows, is good for retarding alcohol
absorption. And
shaobing bread is basically pizza crust. I predict stiff competition for
chuan if the fad doesn't burn out.
Third, three kuai a pop for
shaobing is another Shanghai ripoff. They're two kuai in Beijing, and worth every
fen.
Now it's debatable whether the shaobing is evidence of the Chinese
invention of pizza. Maybe the Tujia were roastin' them up back when
Western Civilization meant Xi'an. Or maybe every tribe that has
mastered fire and grain at the same time has, at one point or another,
discovered that shit tastes good on bread.
But if you want to dig into the story for yourself, you can check out the official website for one of Beijing's vendors at
http://www.bjdahl.com/
(in Chinese). If that makes you hungry, you're only two kuai away from
salty, greasy bliss. Unless you're in Shanghai, in which case you're
three kuai away.