Wednesday, July 09, 2008 5:42 AM
by
will
Hurting the feelings of the Chinese people
As a PR person you're always alert to formulaic messaging, where talking points or messages are repeated by various spokespeople in various forums. Skillfully executed, this kind of approach can saturate media channels with a message. The Bush administration are past masters of carpet-bombing Iraq Sunday news shows and conservative blogs with unified messaging.
But not all use of formulaic messaging is so artful. Tim Johnson has got stuck into the old Chinese government PR saw, "hurting the feelings of the Chinese people". For those who don't follow China news, anything foreigners do that annoys that Chinese government --criticizing pollution, meeting the Dalai Lama, referring to Taiwan in any way that suggests it isn't an integral part of the mainland Chinese state, gang-tackling Paralympic athletes in wheel chairs-- is liable to "hurt the feelings of the Chinese people". By which they actually mean "enrage the Chinese government". But, you know, government and people are the same. Really.
Anyway, Tim writes:
In fact, a quick search through Nexis with the phrase “hurt the feelings
of the Chinese people” came up with 88 hits over the past three months.
That’s a lot of hurt feelings. Granted, the trouble-plagued Olympic
torch relay gave Chinese much to be angry about. But it seems to me
that there are hurt feelings over something or other just about every
week.
He then presents a grab-bag of things that have hurt the feelings of the Chinese people. And no doubt hurts their feelings all over again by reminding everyone. Check it out.